International Dairy Foods Association/Got Milk?

To help IDFA communicate the benefits of vended milk as a healthy alternative to soft drinks, ECI planned and implemented five business-to-business marketing campaigns that included producing videos; writing and designing brochures; and writing and designing high-end PowerPoint presentations.

Our target audiences for these materials included schools; hospitals and factories; drug store owners; convenience store owners; and restaurants, which debuted at the international conference held by the National Restaurant Association.